We have been working with Doctors. net (EU.com) with regard to our five of our Consultants filming videos in their own specialities. Below are the statistics of viewings.
|Page views||Unique Users||Campaign Visits||Time Spent per user (minutes)|
|Clinical Articles – GP Clinical Overviews (1752) – overall||9,553||2,839||4,026||05:52|
The statistics are very encouraging – for every video, doctors are spending several minutes engaging on average, which means they are watching most of the content rather than clicking in and out again! Nearly 3,000 doctors in total have engaged with the content so far.
The popularity of individual videos has varied, with diabetes (not surprisingly) being the most popular, and the second parts of the venous disease and bowel cancer videos receiving less attention.